A great name can make your Hipcamp listing stand out, attract more campers, and set expectations for the experience they’ll have. Your Property name should reflect its character, setting, or history. It should be unique, inviting, and easy to remember.
Why your Property name matters
Your Property name appears prominently on Hipcamp in search results, on your listing page, and in emails to potential campers. A well-chosen name makes your property more discoverable and helps set the tone for what campers can expect. A strong, memorable name can encourage more clicks and bookings.
If you already have a known Property or Business Name
Let’s not try to reinvent the wheel here. If your property is already known by a name—such as a family farm, ranch, or nature retreat—it makes sense to use that for consistency and recognition. You may wish to add the word “camping” or “glamping”, if applicable, to add context and avoid it conflicting with other uses of your business name.
Examples:
✅ "Sunnybrook Farm" (for an existing farm property)
✅ "Willow Creek Ranch" (if your ranch already has a name)
✅ "Bear Hollow Retreat" (for a well-established nature retreat)
Using an existing name helps build trust and continuity, especially if your property is already known within your community.
If you need to create a name
If your land doesn’t already have a name, consider these strategies to come up with a great one.
Highlight a Key Feature
Think about what makes your property special—its landscape, history, wildlife, or local culture.
Examples:
✅ "Whispering Pines Retreat" (for a property with tall pines)
✅ "Big Sky Homestead" (for an open, expansive property)
✅ "Riverbend Acres" (for land with a river nearby)
Keep It Simple and Memorable
Avoid long, complicated names or generic ones like "John’s Land" or "Campground 42."
Better Options:
❌ "Large Open Field Campsites LLC" → ✅ "Golden Meadow Camp"
❌ "John’s Private Camping Spot" → ✅ "Willow Creek Hideaway"
Use Local or Personal Inspiration
If your land has historical significance, a family story, or a unique local tie, use it!
Examples:
✅ "Fox Hollow Farm" (for a property known for fox sightings)
✅ "Stonebridge Ranch" (if there’s a notable stone bridge on-site)
✅ "McAlister’s Grove" (after a family name)
Consider the Experience You Offer
Your name should give campers a hint about what to expect.
Examples:
✅ "Wildflower Haven" (for a relaxing, scenic getaway)
✅ "Adventure Ridge Camping" (for a rugged, activity-filled property)
✅ "Tranquility Basecamp" (for peaceful, remote stays)
Final Tips
- Check for existing names on Hipcamp to ensure uniqueness.
- Say the name out loud—does it sound inviting and natural?
- Keep it short and easy to spell (2–4 words is ideal).
- Avoid overly complicated names or excessive punctuation.
By following these guidelines, you’ll create a name that attracts attention, sets expectations, and helps campers connect with your property before they even arrive!